Digital Marketing Certification Training
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Govt. Certified Online Course
10 Assignments & 4 Projects
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Placement Report
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2 Thousand+ Student
1000+ Courses
10+ Batches Every Month
Digital Marketing Certification Training
Discover the depths of Full Stack Developer Technology. Join us now to gain comprehensive insights into Full Stack Developer Technology from a seasoned professional.
5.0 out of 5 based on 102 user reviews. |   |  |  | Â
Govt. Certified Online Course
10 Assignments & 4 Projects
Guaranteed Placement Assistance
Free interview Preparation
Placement Report
100% Career Guarantee
2 Thousand+ Student
1000+ Courses
10+ Batches Every Month
Accreditations & Affiliations
Accreditations & Affiliations
Training Features
Training Features
Instructor-Led Sessions
Experience the power of our instructor-led sessions, where engaging discussions and well-structured content delivery promote mastery of skills and knowledge.
Real-Life Case Studies
Begin your journey of learning with real-life case studies that illuminate the intersection of theory and reality.
Assignment
Elevate your learning journey with our wide range of assignments, curated to build adaptability and academic excellence.
Live Projects
Maximize your skill development with our live projects, providing hands-on experience and personalized guidance from industry professionals in real-time.
Connect with 2 Lakh + Alumni
Explore the industry landscape confidently with our industry connect connectivity, allowing you to develop meaningful connections and acquire practical experience.
Govt. Recognized Certification
Secure your road to success with our industry-recognized certification, a symbol of excellence and proficiency.
Dedicated Placement Support
Maximize your career opportunities with our dedicated placement assistance, guaranteeing your seamless transition into the professional world.
App-Based Learning
Stay connected to your studies with our learning app, optimized for both Android and iOS platforms, delivering learning resources at your convenience.
NIT
Step into a world of unmatched quality and precision at NIT ensuring customer satisfaction at every step!
Best Digital Marketing Training Institute in NIT
Join Best Digital Marketing Training in NIT.
Digital Marketing Training is identified as the educational process of securing knowledge and skills which are in relation to marketing strategies and techniques undertaken in the digital world. It incorporates a wide variety of topics like Search Engine Optimization (SEO), Social Media Marketing, Content Creation, Email Marketing, Pay-Per-Click Advertising, Analytics, and so on.
The widely popular Digital Marketing Training in Noida encompasses both theoretical and practical hands-on experience, permitting the learners to understand the ways of effectively promoting products, services, or brands via different online platforms. Not just that, but the participants of Digital Marketing Online Training also get to discover target audiences, develop compelling content, opt for appropriate digital channels, and measure the success of their campaigns via data analysis.
Moreover, Digital Marketing Training in Delhi equips the learners with the necessary tools for navigating the rapidly changing world of digital marketing wherein customer behaviors and technology trends continuously shape the strategies taken over. As the digital environment becomes more important to business success, learning various tactics through the Digital Marketing Online Course is becoming increasingly important for entrepreneurs, marketers, and anybody looking to develop a strong online presence and reach a larger audience in a cost-effective manner.
NIT Infotech stands as the ultimate choice of students willing to pursue Digital Marketing Training in NIT because of its contemporary and forward-looking outlook on education. The various reasons which prove NIT’s competence in offering Digital Marketing Training in NIT are listed below:
Futuristic Curriculum:Â The popular Digital Marketing Online Training curriculum is seen to revolutionize the dynamic industry landscape. Ranging from AI-driven insights to influencer marketing approaches, the training covers the latest advancements, equipping individuals with skills that are relevant now and in the future as well.
Experienced Instructors:Â It is priceless to receive Digital Marketing Training in NIT from seasoned experts who have a grasp of the digital world. The faculty at NIT is made up of industry experts who bridge the gap between theory and implementation in the classroom by sharing their real-world experiences.
Certifications That Matter: The certificates offered by NIT at the successful completion of Digital Marketing Training in NIT aren’t just achievements but are authenticity seals in the digital world. The certifications showcase the learner’s proficiency to potential employers, advancing their career ahead.
Industry Collaborations:Â Through its collaborations with leading companies, NIT offers special opportunities. Students pursuing Digital Marketing Training in NIT can access a wealth of real-world experiences through collaborative workshops, guest lectures, and internships that connect them to the industry’s pulse.
Tech-Driven Ecosystem:Â NIT supports integrating education with technology. Individuals pursuing Digital Marketing Training in NIT are equipped to take on the digital world ahead with tech-enabled classrooms, virtual labs, and real-time analytics tools.
NIT Infotech makes sure you stay on top of the curve in a world that is changing at the speed of digital technology. By choosing NIT Digital Marketing Online Training, aspirants do not just enroll in a course but start a transformational journey that launches them into the world of digital marketing with competence, confidence, and a competitive edge.
Pursuing a career in Digital Marketing Online Course provides a wide range of benefits that cater to both personal growth as well as professional success. The various benefits offered to aspiring individuals who opt for Digital Marketing Training in NIT are as follows:
Increased Demand:Â Digital marketing skills are highly demanded across different industries. Every business, from startups to global companies, demands digital marketing expertise for establishing a powerful online presence and reach their target audience efficiently.
Wide Variety of Career Opportunities:Â The Digital Marketing Training in NIT provides several career opportunities like social media management, content creation, SEO, email marketing, analytics, etc. This permits individuals to explore and specialize in areas that go along with their interests and strengths.
Cost-Effective:Â Digital Marketing Training in NIT is frequently less expensive than traditional marketing strategies. It permits businesses with limited funds to engage with their audience through channels such as social media, email, and content marketing.
Personal Branding:Â Digital Marketing Online Training is not just beneficial for businesses but is also a strong tool for personal branding. One may build their online presence, showcase their expertise, and connect with fellow learners and potential employers.
Creative Outlet:Â The Digital Marketing Online Course permits the aspirants to unleash their creativity. From designing visuals to developing appealing copies and innovative campaigns, individuals get the freedom of expressing their ideas by bringing them to life.
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Due to the following features, aspirants prefer NIT Infotech for their Online Digital Marketing Training:
- Around 20 Years of Experience in the Industry
- Courses with Live Interactivity
- Project-Based Learning in Modern Infrastructure with a focus on Practical Knowledge
- Professional Trainers to offer the best Digital Marketing Training in NIT
- Certifications Recognized by the Industry
- Regular tests for monitoring the progress of learners pursuing Digital Marketing Training in NIT
- Availability of Weekend Batches for working professionals
- Availability of industry-aligned curriculum to prepare students for future career
- Availability of Digital Marketing Online Training
The completion of Digital Marketing Training in with NIT is a transformational experience that gives you a plethora of unique benefits and is ready to mould your professional journey. With a complete focus on both theoretical and practical implementation, individuals pursuing this particular course from the Top Digital Marketing Training Institute are equipped with a robust skillset that is not only cutting-edge but also applicable at the earliest to the ever-evolving digital environment. The innovative curriculum offered at the popular Digital Marketing Training Institute dives deeper into the complexities of SEO optimization, social media dynamics, content creation, etc., ensuring that individuals have a grasp of all modern marketing techniques.
One of the most valuable benefits offered by Digital Marketing Training in NIT is the assortment of globally recognized certificates you will receive upon graduation. These certifications received from the Digital Marketing Online Course serve as your ticket to credibility and help you stand out in a crowded employment market as a skilled digital marketer. Further, your expertise is highlighted by the certificates, which give prospective employers a clear picture of your qualifications.
However, the pursuit of training from the best Digital Marketing Institute in NIT is only the beginning of the journey. NIT goes above and beyond by providing unparalleled 100% placement support. Due to the institute’s vast industry connections and collaborations, your abilities will be matched with the relevant prospects. NIT is dedicated to propelling you into your dream digital marketing profession, whether through networking events, career fairs, or one-on-one mentoring.
Therefore, the successful completion of Digital Marketing Online Training at NIT not just rewards you with a certification but enables you to become a skilled marketer equipped with the invention, competence, and continual backing of a prestigious institution. This comprehensive change promises more than simply a job; it promises a prosperous career in the field of digital marketing.
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Intrigued about the future of digital marketing with Generative AI? Envision this: your digital marketing program is advanced by cutting-edge Generative AI. It’s not just about advancements; it’s about revolutionizing interactions. With Generative AI, voice assistants and chatbots become more human-like, transforming customer engagement. Predictive analytics powered by Generative AI provides insightful forecasts, refining marketing strategies and resource allocation.
But wait, there’s more! Generative AI unlocks a new world of user-generated content, from dynamic videos to immersive VR experiences, amplifying brand presence and community engagement. So, why wait any longer? Get ready to pioneer the future of digital marketing with AI at your fingertips.
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Our comprehensive digital marketing training program is best suited for the following:
| Students | The course is a good choice for students who are seeking to jumpstart their career journey with comprehensive digital marketing skills curated to industry demands. |
| Career Switchers | Transition easily into the dynamic world of digital marketing with our specialized training program crafted for professionals seeking new prospects. |
| Small Business Owners | Leverage the power of digital marketing to advance your business presence and expand your customer base, driving growth and success. |
| Marketing Managers | Stay ahead of the curve and refine your marketing approaches with advanced digital marketing expertise, guaranteeing impactful results for your campaigns. |
| Freelancers | Elevate your freelance portfolio and unlock new opportunities for growth by mastering the latest digital marketing techniques. |
| Seeking Remote Work Opportunities | Explore the flexibility of remote work prospects in the thriving digital marketing industry, accessible through the knowledge offered in our comprehensive training program. |
| Individuals | Irrespective of your background or experience level, our digital marketing training program empowers you with the skills necessary to thrive in today’s competitive market landscape. |
Aspirants choose NIT Infotech for their offline and online digital marketing training because of the following features:
- Updated curriculum with Generative AI modules
- Daily doubt resolution sessions
- Mock interviews by industry hiring managers
- Professional trainers to offer the best digital marketing training in NIT
- Certifications recognized by the industry
- Regular tests for monitoring the progress of learners pursuing digital marketing training in NIT
- Project-based learning with a focus on practical knowledge
- Availability of weekend batches for working professionals
- Availability of digital marketing online training
Embark on a journey to master the digital world with our comprehensive program. From SEO to influencer marketing, here’s what awaits you:
- Search Engine Optimization (SEO): Elevate your website’s visibility and rank higher on search engine results pages.
- Social Media Marketing:Â Leverage the power of social platforms to engage audiences and intensify brand presence.
- Content Marketing:Â Build compelling content strategies to captivate and convert your target audience.
- Email Marketing:Â Utilize email campaigns to generate leads, drive conversions, and promote customer relationships.
- Understanding Your Audience:Â Delve deeper into consumer behavior and preferences to curate your marketing efforts efficiently.
- Building Relationships Online:Â Build meaningful relationships with your audience through authentic engagement and communication.
- Drive Results:Â Implement data-driven strategies to achieve tangible marketing goals and maximize ROI.
- ROI Optimization:Â Fine-tune your marketing approaches to optimize returns and allocate resources effectively.
- Website Building:Â Build functional and visually appealing websites that serve as efficient marketing tools.
- Performance Marketing:Â Performance marketing is a dynamic strategy in digital advertising, where success is measured by tangible actions or outcomes, ensuring optimal ROI for advertisers.
- Influencer Marketing:Â Collaborate with influential personalities to expand reach, build credibility, and drive conversions.
Course Content
Course Content
Module -1 Digital Marketing Overview
- What is Digital Marketing?
- Understanding Marketing Process
- Why Digital Marketing Wins Over traditional Marketing?
Module -2 Understanding Digital Marketing Process
- Increasing Visibility
- What is visibility?
- Types of visibility
- Examples of visibility
Module -3 Visitors Engagement
- What is engagement?
- Why it is important?
- Examples of engagement
Module -4 Bringing Targeted Traffic
- Inbound
- Outbound
Module -5 Converting Traffic into Leads
- Types of Conversion
- Understanding Conversion Process
Module -6 Retention
- Why it is Important?
- Types of Retention
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- Why it is Important?
- Tools Needed
Module -8 Planning and Creation
- Understanding Type of Hosting
- Understanding Domain name and extension
- Understanding Web Server
- Different types of Websites
- Building Website using CMS / static / any other programming language
Module -9 Search Engine Optimization
- What is SEO?
- Introduction to SERP
- What are search engines?
- How search engines work
- Major functions of a search engine
- What are keywords?
- Different types of keywords
- Google keyword planner tool
- Keywords research process
- Understanding keywords mix
- Google Operator: So that you can find anything on the web
Module 10. On Page Optimization
- Keywords analysis
- Finding primary, secondary and LSI keywords
- Keywords Mapping
- Content planning for web pages
- Concept of keyword proximity and prominence
- Internal linking/Contextual linking
- Meta Tag creation
- Optimisation
- Framework
- Utilisation of Framework
Module -11- Sitemap Creation And Optimization
- XML Sitemap
- HTML Sitemap
- Pagination Concept
- Doorway Pages
- Cloaking
- Heading Tag optimization
- Robots.txt creation and optimization
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- What is Domain Authority?
- How to increase Domain Authority
- What are back links?
- Types of back links
- What is link building?
- Types of link building
- Do’s and Don’ts of link building
- Link building strategies for your business
- Easy link acquisition techniques
Module 13 -Local SEO
- Google places verification
- Google verify page optimization
- Bing Verification
- NAP Consistency
Module 14 -TECHNICAL SEO
- HTML
- CSS
- SCIPTS
- FID
- LCP
- CLS
- JS
Module -15 -MICROFORMAT IMPLEMENTATION
- JSHON/LD markup
- Schema.org
- RDF
- Aggregate markup
- Breadcrumb markup
Module -16 Google Updates
- Panda Update
- Penguin Update
- Pigeon Update
- Humming Bird Update
- Fred Update
- Maccabees Update
- EMD Update
- Top tools for SEO
- Monitoring SEO process
- Preparing SEO reports
- How to create SEO Strategy for your business
- What is link juice?
- Importance of domain and page authority
- How to optimize exact keywords for your
- business
- How to recover your site from Panda, Penguin and EMD
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- What is ecommerce?
- Top ecommerce websites around the world & it’s scenario in India
- Difference between E-Commerce software and Shopping Cart software
- Affiliate Marketing by promoting products which
- looks like an ecommerce store.
- Case studies on ecommerce websites.
- How to do Google Product Listing Ads (PLA) for ecommerce websites.
- How to do SEO for an ecommerce website.
Module -18 PPC Advertising Google AdWords
- Google AdWords Overview
- Understanding inorganic search results
- Introduction to Google AdWords & PPC advertising
- Overview of Microsoft AdCenter (Bing & Yahoo)
- Setting up Google AdWords account
Module -19 Understanding Adwords Account Structure
- Campaigns, Ad groups, Ads, Keywords, etc
- Types of Advertising campaigns- Search, Display, Shopping & video
- Difference between search & display campaign
Module -20 Understanding AdWords Algorithm
- How does AdWords rank ads
- Understanding AdWords algorithm (ad rank) in
- detail with examples
- What is quality score
- Why quality score is important
- What is CTR?
- Why CTR is important?
- Understanding Bids
Module -21 Creating Search Campaigns
- Types of Search Campaigns – Standard,
- All features, dynamic search & product listing
- Google merchant centre.
- Creating our 1st search campaign
- Doing campaign level settings
- Understanding location targeting
- Different types of location targeting
- What is bidding strategy?
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- Types of display campaigns
- All features, Mobile app,
- Remarketing, Engagement
- Creating 1st display campaign
- Difference in search & display campaign settings
- Doing campaign level settings
- Understanding CPM bid strategy
- Advance settings
- Ad-scheduling
- Ad-delivery
- Understanding ads placement
- Creating diff. ad groups
- Using display planner tool
- Finding relevant websites for ads placement
- Creating text ads
- Creating banner ads using tools
- Uploading banner ads
- Optimizing Display Campaign
Module -30 Remarketing
- What is Remarketing?
- Setting up Remarketing campaign
- Creating Remarketing lists
- Advanced Level list creation
- Custom audience
- Programmatic Advertising
- DB 360
- Ad Exchange
Module-31 Content Marketing
- What is Content Marketing?
- Introduction to content marketing
- Objective of content marketing
- Content marketing 7 step strategy building process
- 18 types of content with examples
- How to write great compelling content
- Keyword research for content ideas
- Optimizing content for search engines
- Discussing authority blog
- Steps towards developing authority blog
- Ways to monetizing authority blog
- How to market your content?
- Debate- Doesn’t great content just spread by itself
- Understanding second customer
- Importance of second customer
- How to increase second customer
- Understanding online influencers
- 10 ways to connect with online influencers
- 35 unique ways to write magnetic headlines
- 180 examples of magnetic headlines
- How to increase opt-in email list with content marketing with examples
- Case study on content marketing
- Article Writing
- PR Writing
- News Writing
- Editorial calendar
- Editing of content
- Placement of Keywords
- Content Writing
Module -32 Social Media Marketing
- What is Social Media?
- Understanding the existing Social Media paradigms & psychology
- How social media marketing is different than others
- Forms of Internet marketing
- Facebook marketing
- Understanding Facebook marketing
Module -33 Practical Session 1
- Creating Facebook page
- Uploading contacts for invitation
- Exercise on fan page wall posting
- Increasing fans on fan page
- How to do marketing on fan page (with examples)
- Fan engagement
- Important apps to do fan page marketing
- Facebook advertising
- Types of Facebook advertising
- Best practices for Facebook advertising
- Understanding Facebook best practices
- Understanding edge rank and art of engagement
Module -34 Practical Session 2
- Creating Facebook advertising campaign
- Targeting in ad campaign
- Payment module- CPC vs CPM vs CPA
- Setting up conversion tracking
- Using power editor tool for adv.
- Advanced Facebook advertising using tools like Qwaya
Module -35 LinkedIn Marketing
- What is LinkedIn?
- Understanding LinkedIn
- Company profile vs Individual profiles
- Understanding LinkedIn groups
- How to do marketing on LinkedIn groups
- LinkedIn advertising & it’s best practices
- Increasing ROI from LinkedIn ads
- LinkedIn publishing
- Company pages
- Adv on LinkedIn
- Display vs text
Module-36 Twitter Marketing
- Understanding Twitter
- Tools to listen & measure Influence on Twitter: Tweet Deck, Klout, Peer Index
- How to do marketing on Twitter
- Black hat techniques of twitter marketing
- Advertising on Twitter
- Creating campaigns
- Types of ads
- Tools for twitter marketing
- Twitter Advertising
- Twitter Cards
- Snapchat
- Understanding Video Campaign
- Creating 1st Video Campaign
- Importance of video marketing
- Benefits of video marketing
- Uploading videos on video marketing websites
- Using YouTube for business
- Developing YouTube video marketing Strategy
- Bringing visitors from YouTube videos to your website
- Creating Video AD groups
- Targeting Options
- Understanding Bid Strategy
Module-38 Email Marketing
- Email Marketing and Business
- Why email Marketing is still important
- How to build an effective email Strategy
- What a successful email strategy looks like
Module-39 Lifecycle Marketing – Send right message using it
- Why lifecycle marketing is important
- How do lifecycle marketing with email
- Best lifecycle email example
Module- 40 Content Management And Segmentation
- Why one should focus on building contacts and lists
- Segmentation strategy
- Successful segmentation strategy
Module- 41 Component Of High Performing Email
- Why one should care for sending great email
- How to create good email
- High performing email looks like
Module-42 Email Design and Functionality
- Why Email design is important
- How to design great email
- Well designed email looks like
Module- 43 Essentials of Email Deliverability
- Why email Deliverability is important
- How to take control of email Deliverability
- What email Deliverability looks like in action
Module -44 Develop Relationship with Lead Nurturing
- Why lead nurturing is important
- How to do lead nurturing
- Effective lead nurturing strategy
Module- 45 Measure Success With Email Analytics
- How to improve email analytics strategy
- Why email analytics is important
- What email analytics looks like in action
Module- 46 Email Optimization and Testing
- Why one should optimize email Marketing
- How to optimize your email Marketing
- What should you optimize
Module-47 Spam and Legal Issue
- Intro
- Volume of Spam email
- Subject line guideline
- Categorizing email purpose
- Filter
Module-48 Google Analytics
- Understanding Google analytics account structure
- Understanding Google analytics insights
- Starting with Google analytics
- How to set up analytics account
- How to add analytics code in website
- Understanding goals and conversions
- How to setup goals
- Understanding different types of goals
- Understanding bounce & bounce rate
- Difference between exit rate & bounce rate
- How to reduce bounce rate
- How to set up funnels in goals
- Importance of funnels
- How to integrate AdWords and analytics account
- Benefits of integrating AdWords & analytics
- Measuring performance of marketing campaigns via Google analytics
- What is link tagging
- How to set up link tagging
- Understanding filters & segments
- How to set up filters & segments
- How to view customized reports
- Monitoring traffic sources
- Monitoring traffic behaviour
- Taking corrective actions if required
- Difference between matric and dimension
- Difference between micro and macro conversion
- Cohort analysis
- Benchmark report
- Page deft analysis
- Attribution model
- Multichannel Funnel
- Enabling ecommerce tracking
- Content Grouping
- Create custom email alert
- What is trace can
- Overview of tag manager
- What we should opt tag manager or analytics
- Affiliate Marketing
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- Ways to verify google webmaster tools
- Search analytic
- Structure data
- Accelerated mobile pages
- Manual action
- HTML Improvement
- Internal link
- International targeting
- Mobile usability
- Block Resources
- How to submit sitemap
- Craw error
- How to provide google webmaster access to other user
Module- 50 Online Reputation Management
- Why online reputation management is need of hour
- Understanding ORM scenario
- How to deal with criticism online
- Online reputation management Commandments
- ways to create positive brand image online
- Understanding tools for monitoring online reputation
- Step by step guide to overcome negative online reputation
- Best examples of online reputation Management
SELF ASSESSMENT
Learn, Grow & Test your skill with Online Assessment Exam to achieve your Certification Goals
SELF ASSESSMENT
Learn, Grow & Test your skill with Online Assessment Exam to achieve your Certification Goals
Our Process
Our Process
Training Certification
Training Certification
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